1. Customer Relationship Management Is Not an Option
2. The Customer Service/Sales Profile
3. Managing Your Customer Service/Sales Profile
4. Choosing Your CRM Strategy
5. Managing and Sharing Customer Data
6. Tools for Capturing Customer Information
7. Service-Level Agreements
8. E-Commerce: Customer Relationships
9. Managing Relationships Through Conflict
10. Fighting Complacency: The “Seven-Year Itch”
11. Resetting Your CRM Strategy
Jumlah Halaman : 177
Kualitas ebook : Good
Kode : MAJ-010
Harga : Rp. 25.000